Client Case Studies

The stories behind the ideas

Wrax
Heather Zager Heather Zager

Wrax

Wrax is an idea that solves the problem many large-chested women face with movement and exercise: poor posture and bouncing boobs.

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The Book Carrier Bookmark
Heather Zager Heather Zager

The Book Carrier Bookmark

More than just a bookmark, the Book Carrier Bookmark’s functional design lets you keep your place while conveniently carrying your book.

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Ass Gasket
Heather Zager Heather Zager

Ass Gasket

Eco-Friendly Neoprene ski pant exclusively made in the USA.

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Loula Labor Gown
Heather Zager Heather Zager

Loula Labor Gown

An adjustable and versatile labor and delivery garment designed by an OB/GYN nurse.

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WannaHug
Heather Zager Heather Zager

WannaHug

Meet WannaHug, a purpose-driven clothing brand inspired by founder William Hardcastle’s experiences living and working in Seattle.

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Los Pillows
Heather Zager Heather Zager

Los Pillows

Repurposed Mexican blankets made into pillowcases.

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Dress to Go
Heather Zager Heather Zager

Dress to Go

Dress to Go - a versatile collection of modular dress pieces for seemingly endless customization options and easy dressing options.

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FitUwrap
Heather Zager Heather Zager

FitUwrap

Despite many initial setbacks in the development and manufacturing process, FitUwrap has achieved the ultimate recipe: filling a gap in the market with a product that customers both need and want. 

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